Wagtail for Agencies
Deliver excellence and results for your clients with Wagtail
Whether you are a boutique agency with a small, selective clientele or a large, multinational agency with a worldwide portfolio, Wagtail CMS offers the power and flexibility to deliver high-quality custom experiences.
-
Highly customizable
Wagtail can be customized according to the needs of your agency and your clients. You can extend Wagtail to add as much or as little customization as you need. Because Wagtail is written in Python, you can also incorporate other technologies from the Python ecosystem into your projects.
-
Scales easily
When you recommend Wagtail CMS to your clients, you're giving them a technology that can grow with their needs. Wagtail is designed to scale, so you can support transitions from a few pages of content to many thousands of pages without the growing pains found in other content management systems.
-
No fees
With Wagtail, you can offer your clients many of the same features that expensive proprietary solutions offer without a licensing fee or subscription. Features such as version control, content locking, editorial workflows, commenting, and customizable user groups and permissions are all included.
-
Strong security
Wagtail incorporates the best practices of the Django project to ensure websites built on Wagtail are protected from some of the most common attacks. Additionally, Wagtail offers built-in reports and a robust user permission system to help you secure and protect client data.
-
A CMS that empowers your clients
Wagtail has an extremely user-friendly interface that makes it easier for people with minimal technical knowledge to create and manage content on their website. You can choose to provide clients with a short training session or refer them to our user guide.
Give creators control
You can give people the freedom to build pages the way they want to without coding. Wagtail's StreamField blocks give content creators the flexibility to mix and match content as they build their pages.
Polished publishing tools
The Wagtail admin interface provides a smooth, enjoyable experience for writing, editing, and managing content. Wagtail includes live previews, content checks, revision management, and other tools creators love out of the box.
Help people do their best work
Built-in features like dark mode, contrast themes, keyboard shortcuts, and density settings give users more options to create an editing workspace that works well for them.
Use AI on your terms
You decide how and when to use AI in Wagtail
With the optional Wagtail AI package, you can help clients incorporate AI into their content workflows for editing, translation, content generation, and more. Wagtail also provides easy-to-digest documentation for AI agents so you can use AI tooling to automate tasks and speed up your project timelines. You and your clients choose the models and services that work best for you with no vendor lock-in.
-
Delivers more with multisite
Whether your client needs one website or one hundred, you can keep every project you build for them in one place with Wagtail's multisite features. Wagtail can help you stay organized and create reusable infrastructure for your clients.
-
Create accessible experiences from day one
The Wagtail administration panel targets WCAG 2.2 AA and all ATAG 2.0 (see accessibility policy), making it accessible for editors with disabilities. Our extensive accessibility considerations guide, built-in content checkers, alt text prompts, and heading validation will help you serve clients who require accessibility compliance.
-
Open source transparency
You don't have to worry about losing access to source code or vendor lock-in because the core code for Wagtail CMS is free, open source, and yours to keep.
Built-in sustainability
Create greener solutions for your clients
From supporting greener image formats to serving content more efficiently, Wagtail is committed to supporting green software practices. With our green features and sustainable developer resources, you can help clients measure their impact and meet sustainability goals.
Explore the great projects agencies have built with Wagtail
